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brand-system

Authors a complete, agent-readable brand design system. Two routes — `discover-assets` (find and verify real brand assets from official sources) and `write-spec` (generate a Google DESIGN.md file with tokens + rationale). Run them in sequence for a new brand; run `write-spec` alone when assets are already documented.

Inputs

  • brand_name — Brand, product, or client identifier (e.g., "DJI Pocket 4", "company-name", "client-id")
  • scope — Routes output location
  • known_assets — Anything the user already has (logo files, color list, brand PDF, website URL)
  • design_md — Path to the brand's DESIGN.md
  • brand_assets_md — Path to the brand's brand-assets.md (Gaps Flagged section becomes the Open Questions panel)
  • output_html — Where to write the HTML showcase
  • brand_name
  • scope
  • design_md_ref — Path to brand's DESIGN.md (UI-STANDARDS depends on it for tokens)
  • stack_choices — Pre-decided stack (CMS, page builder, plugins) if known
  • ui_standards_md
  • design_md — Brand DESIGN.md for token resolution (colors, fonts)
  • output_html
  • design_md_ref — Path to brand's DESIGN.md (MEDIA-STANDARDS depends on it for tokens)
  • media_standards_md
  • design_md
  • brand_name — Brand, product, or client identifier
  • brand_assets_ref — Path to brand-assets.md from discover-assets (recommended)
  • aesthetic_direction — User-stated direction (editorial, premium, technical, warm, etc.)

How you ask

  • set up brand for [X]
  • create design system
  • write DESIGN.md
  • brand tokens
  • extract brand colors
  • document brand identity.

Outputs

  • Companion to DESIGN.md covering web UI patterns, states, application components, stack discipline, performance budget
  • Google DESIGN.md spec with YAML token frontmatter and 8 prose sections (Overview, Colors, Typography, Layout, Elevation, Shapes, Components, Do's/Don'ts)
  • Self-contained HTML brand showcase with rendered palette, typography, components, Do's/Don'ts, open questions, and sign-off block. Opens in any browser; print-friendly.
  • Self-contained HTML rendering all interaction states and application patterns, with tooling discipline checklist
  • Self-contained HTML rendering video templates, slide patterns, motion timing, platform specs, anti-patterns
  • Sibling to DESIGN.md + UI-STANDARDS — video templates, slide patterns, motion timing for video, platform specs, media anti-patterns
  • Verified asset locations, source URLs, color extraction methodology, authenticity flags (verified human-created vs flagged for review)
  • {client_or_company_path}/30-DELIVERABLES/{date}-brand-review/brand-showcase.html
  • {client_or_company_path}/30-DELIVERABLES/{date}-brand-review/media-standards-showcase.html
  • {client_or_company_path}/30-DELIVERABLES/{date}-brand-review/ui-standards-showcase.html
  • {scope_path}/DESIGN.md
  • {scope_path}/MEDIA-STANDARDS.md
  • {scope_path}/UI-STANDARDS.md
  • {scope_path}/brand-assets.md
Levelbeginner
Inputconversation
Outputdocument
Setup[none]
Roles[Head of Marketing]