content-strategy
Plan content that drives traffic, builds authority, and generates leads.
Inputs
- url — Website URL to analyze
- scope — Company or client-id
- marketing-context — Positioning, narrative, and competitive frame for content angle.
- icp — ICP — buyer profile for journey-stage mapping. Company uses icp.md; clients use ideal_customer_profiles_index.md.
- target-audience — Audience + positioning context (Target Audience / Customer Language sections) for topic cluster prioritisation.
- tone-of-voice — Tone of voice — sets the editorial register.
How you ask
- Create a topic cluster strategy for our blog
- Map our content to buyer journey stages
- Identify content gaps through competitor analysis
- What should I write about next for our SaaS blog?
Outputs
- content-strategy (markdown)
Levelbeginner
Inputconversation
Outputdocument
Setup[none]
Roles[Head of Marketing, Content Manager]
