messaging-coherence
Govern and score a business's messaging as one coherent system. This skill assembles a single messaging operating spec from the owner's existing vault context, then scores any published asset against that spec across seven disciplines and flags exactly where the message has drifted.
Nodig
- source (Build messaging spec) — What to build the spec for (company by default, or a named client)
- positioning — Positioning / competitive frame (from positioning-craft).
- tone-of-voice — Voice and narrative tone (from brand-voice-generator).
- offerings — Offer and promise inputs.
- icp — Target customer the message is for.
- source (Coherence audit) — Path(s) or pasted text of the asset(s) to score
- messaging-spec — The spec to score against (required — the audit cannot run without it).
- source (Drift fix) — The drifting asset plus its prior coherence-audit scorecard
- messaging-spec — The spec the rewrite must conform to.
Zo vraag je het
- is my messaging consistent
- check messaging coherence
- score this against our messaging spec
- are we on-message
- build a messaging spec
- why does our copy feel scattered
Oplevert
- coherence-scorecard (markdown)
- coherence-scorecard-client (markdown)
- drift-fix-guidance (markdown)
- messaging-spec (markdown)
- messaging-spec-client (markdown)
Niveaubeginner
Invoerconversation
Uitvoerdocument
Vereist[none]
Rollen[CEO / Founder, Head of Marketing, Content Manager]